Ecommerce SEO Analysis
Ecommerce SEO Audit
Our ecommerce SEO audit goes far beyond a generic site crawl. We analyze your entire store -- technical health, product pages, category architecture, keyword gaps, and competitor positioning -- to deliver a prioritized roadmap that drives real revenue growth.
Audit Coverage
What our ecommerce SEO audit covers
We examine every layer of your store's SEO performance to identify exactly what's holding you back and where the biggest revenue opportunities exist.
Technical SEO Analysis
Deep technical crawl of your entire store to uncover indexation issues, crawl budget waste, site speed problems, and architecture flaws.
- Crawlability & indexation audit
- Core Web Vitals assessment
- Mobile usability check
- Canonical & hreflang review
Product Page Audit
Evaluate product page optimization across titles, descriptions, images, schema markup, and internal linking.
- Title tag effectiveness
- Product description quality
- Image optimization status
- Schema markup completeness
Category Architecture Review
Analyze your category structure for SEO effectiveness, keyword targeting, and user navigation flow.
- Category hierarchy analysis
- Internal linking structure
- Faceted navigation impact
- Cannibalization detection
Keyword Gap Analysis
Identify high-value keywords your competitors rank for that you're missing, along with quick-win opportunities.
- Competitor keyword comparison
- Missing keyword opportunities
- Quick-win identification
- Buyer intent mapping
Content Evaluation
Assess the quality, relevance, and SEO effectiveness of your existing content across product, category, and blog pages.
- Thin content identification
- Duplicate content detection
- Content gap analysis
- Blog effectiveness review
Site Speed & Performance
Detailed performance audit measuring load times, rendering efficiency, and resource optimization.
- Page load time analysis
- Resource optimization review
- Third-party script impact
- Server response evaluation
Audit Process
How our ecommerce SEO audit works
Step 01
Information Gathering
We collect access to your analytics, Search Console, and store backend. We also discuss your business goals, target markets, and competitive landscape to ensure the audit is aligned with your priorities.
Step 02
Technical Crawl & Analysis
Our team runs a comprehensive technical crawl of your store, analyzing every URL for indexation issues, speed problems, broken links, redirect chains, and schema errors. We check 150+ technical checkpoints.
Step 03
On-Page & Content Review
We manually review product pages, category pages, and content for optimization quality, keyword targeting, and user experience. This goes beyond automated tools to catch issues only an experienced eye would find.
Step 04
Competitor & Keyword Analysis
We benchmark your store against top-ranking competitors to identify keyword gaps, content opportunities, and link building targets. This reveals exactly where you can gain market share.
Step 05
Deliverable & Strategy Session
You receive a detailed audit report with prioritized recommendations, estimated revenue impact for each initiative, and a strategic roadmap. We walk you through every finding in a dedicated strategy session.
Audit Deliverables
What you receive in your audit report
Every audit comes with a comprehensive report and hands-on strategy session.
Executive Summary
- Overall SEO health score
- Top 10 priority issues
- Revenue opportunity estimate
- Competitive positioning overview
Technical Report
- Full crawl analysis
- Indexation issues list
- Site speed audit
- Mobile usability report
On-Page Analysis
- Product page scorecards
- Category page evaluations
- Schema markup audit
- Content quality assessment
Keyword Opportunities
- Keyword gap analysis
- Quick-win keyword list
- Competitor keyword matrix
- Intent-mapped keyword targets
Competitor Benchmarks
- Top competitor analysis
- Backlink gap report
- Content gap analysis
- Market share estimates
Prioritized Roadmap
- Impact vs. effort matrix
- Month-by-month action plan
- Revenue projections
- Resource requirements
Audit Impact
Audit findings led to 180% organic traffic growth
The Challenge
An ecommerce store with 8,000 products had been investing in SEO for over a year with minimal results. They suspected technical issues but couldn't pinpoint what was wrong. Previous audits from other agencies were surface-level and lacked actionable specifics.
Our Solution
Our comprehensive audit revealed that 60% of product pages were not being indexed due to crawl budget waste from faceted navigation, 2,000+ pages had duplicate content issues, and their category architecture was cannibalizing keywords across multiple pages. We delivered a prioritized 6-month roadmap.
Results Achieved
Audit Pricing
Ecommerce SEO audit packages
Essential Audit
One-time comprehensive audit for stores with up to 1,000 products.
- Technical SEO crawl & analysis
- Product page evaluation (sample)
- Category architecture review
- Keyword gap analysis
- Competitor benchmarking (3 competitors)
- Prioritized action plan
- 60-minute strategy session
Growth Audit
In-depth audit for established stores with up to 10,000 products.
- Everything in Essential, plus:
- Full product page audit
- Backlink profile analysis
- Content gap analysis
- Site speed deep dive
- Competitor benchmarking (5 competitors)
- Revenue impact projections
- 90-minute strategy session
- 30-day email support for questions
Enterprise Audit
For large catalogs with 10,000+ products and complex architectures.
- Everything in Growth, plus:
- Unlimited product coverage
- International SEO analysis
- Multi-domain review
- Custom crawler configuration
- Stakeholder presentation
- Implementation support roadmap
- Ongoing advisory availability
He helped us with market research, define the right topics along with the content brief and SEO framework. He did an extensive site audit and helped us weed out the loopholes. This helped us scale our traffic and improved our Google ranking.
FAQ
Ecommerce SEO audit FAQ
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Ready to Uncover Opportunities?
Get your ecommerce SEO audit
Find out exactly what's holding your store back in search results. Our audit delivers a clear, prioritized roadmap for organic revenue growth.